Marketing
The latest marketing stories, guides and explainers from Scatty.
Optimizing Your Online Presence to Make Professional Connections
There was once a time in the job world when you could simply walk into a building, ask to speak with a manager, hand over your resume, and likely get an interview right…
Pepsi Behind the Scenes: 5 Surprising Facts
No matter whether or not you indulge in sodas, it’s almost a guarantee that you know about the Pepsi brand. It can be nearly impossible to go anywhere without seeing…
The Role of Computing in Marketing and Advertising
The world of marketing and advertising has changed dramatically in recent years, and the use of computing technology has played a significant role in this…
5 Iconic Marketing Campaigns Used By KFC
Back when it was first spawned by Colonel Harland Sanders in the early 1950s, Kentucky Fried Chicken was a local chain that didn’t really rely on marketing outside of…
Understanding Your Target Market: How To Conducting Market Research On The Fly – And Still Make It Count
In today’s fast-paced business world, small businesses and startups must conduct market research quickly and efficiently to make informed decisions about their products…
Growing Your Business Through Social Media: Tips for Crafting a Winning Online Presence
In today’s digital age, social media has become an essential tool for businesses to reach potential customers and grow their online presence. With over 4 billion active…
5 Iconic Marketing Campaigns Used By Pepsi
When you’re in a head-to-head war against another titan of the industry, you have to have some great marketing ideas at your disposal. In the Cola Wars, Coca-Cola and…
5 Iconic Marketing Strategies Used by Burger King
Founded in Florida in 1953, Burger King is one of the largest fast-food chains in the world with around 20,000 locations. Throughout the years, Burger King has relied on…
5 Iconic Marketing Campaigns Used By McDonalds
McDonald’s is one of the most recognizable brands in the world, and they’ve been using creative marketing campaigns to stay ahead of their competition for decades. From…
A Beginner’s Guide to Creating a Strong Online Presence for Your Business
In today’s digital era, having a strong online presence is crucial for every business. Whether you’re a small local shop or a large corporation, building an online…
Making The Most Of Google Analytics In Online Publishing
Google Analytics is an essential tool for online publishers to understand their audience and improve their website’s performance. Here are some tips for making the most…
5 SEO And Keyword Strategies For Maximum Online Visibility
Search Engine Optimization (SEO) is essential in today’s digital world, as it helps businesses and individuals achieve maximum online visibility. With millions of…
Leveraging Podcasts For Higher Traffic
Podcasts are an increasingly popular medium for consuming information and entertainment. They offer a unique and engaging way for people to learn and stay informed while…
Building A Brand Identity Through Consistent Web Design
In today’s digital age, having a strong online presence is crucial for any business. One of the key elements of creating a successful online brand identity is through…
Blogging: Effective Writing Strategies For Web Publishers
Blogging has become a popular way for individuals and businesses to share their thoughts, ideas, and experiences with the world. With millions of blogs on the internet…
Diversifying Platforms: Exploring Paid Ads And Native Advertising
In today’s digital age, businesses have a plethora of options when it comes to advertising their products and services. Two popular methods are paid advertising and…
Creating Effective Calls To Action To Increase Conversions: 5 Tips
Calls to action (CTAs) are an essential part of any marketing strategy, as they help guide potential customers toward a desired action, such as making a purchase…
Strategic Email Marketing For Optimal Results
Email marketing has been a popular tool for businesses to communicate with their customers and prospects for many years. It’s an effective way to reach out to a large…
Why You Should Already Be Guest Posting On Other Blogs – And How To Get Started
As a blogger, have you ever considered guest posting on other blogs? If not, you may be missing out on a great opportunity to expand your audience and improve your…
5 Things To Know Before You Use A Vanity Email Address
A vanity email address is a unique email address that is customized to reflect your name, brand, or interests. These email addresses can be a great way to stand out and…
5 Tips for Creating a Cohesive Color Palette for Your Brand
In today’s crowded market, establishing a unique brand identity has become crucial for businesses of all sizes. One of the essential components of creating a strong…
5 Hacks To Market Your Product Online And Step Closer To Financial Freedom
You know how amazing your product is—and it’s now time to head online and let the world know just what you have to offer. By using innovative online avenues to market…
5 Most Memorable Fast Food Ad Campaigns
Marketing is a lot more important than the average person might realize, especially when it comes to fast-food restaurants. Most people already know what fast food…
5 Secrets of Great Marketing Campaigns
Marketing is one of those things that seems really easy on the surface, but if you aren’t involved with it on a daily basis, it can be a lot more complicated than you…